branding Examples

PICMG.org

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PICMG [PCI Industrial Computer Manufacturers Group] is a consortium of companies who collaboratively develop open standards for high performance telecommunications and industrial computing applications. Although a leader in technology, their website had languished for many... Continue…


Team First Spring Combine

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Team First Inc. is a Brooklyn, NY-based non-profit organization dedicated to helping academically under-performing children with a passion for basketball to reach their full potential. They hold various basketball clinics and academic programs, including their... Continue…


TeamFirstNY.com

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Team First Inc. is a Brooklyn, NY-based non-profit organization dedicated to helping academically under-performing children with a passion for basketball to reach their full potential. They hold various basketball clinics and academic programs, including their... Continue…


DIY Behaviorist

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DIY Behaviorist was created to be a resource for parents of autistic children, with a website delivering multimedia lessons and an accompanying workbook. Unfortunately, the client moved onto another project and this one never got... Continue…


Mosaic Community Health Center

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Finding a lack of health care options for Denver’s LGBTQ community, Kert Hubin started a non-profit venture to create a community center. I found out about his efforts and volunteered my services, pro-bono, to create... Continue…


LookSmart Sub Brands

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LookSmart was undergoing rapid change while I was there, both in the focus of their business and in their design. Among my duties was to undertake the creation of a simple system of identifying the... Continue…


Futon Shop catalogs

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The first catalog that I designed for the Futon Shop was a 36 page, full color brochure, showing all of the different frames, fabrics and accessories. Many of these photos were taken at a photoshoot... Continue…


Futon Shop advertising campaign

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Being the Creative Director of the Futon Shop allowed me the chance to try several different approaches to advertising campaigns. The chain of 18 furniture stores had an annual advertising budget of over $1 million... Continue…


Party Drug Information Cards

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While Art Director at Better World Advertising, we were commissioned to create first one, then a second series of informational cards to be handed out at nightclubs in NYC. The cards provided non-judgemental information about... Continue…



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